Category: Business Model
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Building a web presence on a $1 budget
How to bootstrap music career on a budget How to build web presence Most Zimbabwean artists will tell you that the greatest barrier they face is that of cash flow. That’s fair enough. The American tennis legend Arthur Ashe Said,”Start where you are, with what you have.” Great moments are missed because people are waiting…
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Building a business model for your music
One lesson Zim Hip Hop artists can learn from #Nokia Every marketer understands the need to build an avatar and make sure that it’s need are constantly met. As an artist, you ought to regard yourself as a brand and your music as one of the products that come from said brand. We are always…
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Online Music Distribution, Piracy and copyright strikes: The raging storm
For a while now there has been a lot of conflict and proxy wars on the Zim music scene over copyrights and the right to distribute music and videos online. The issue has many facets and I will attempt to dissect & give my thoughts .In the absence of a properly organized and fully functional…